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Insurers > Controlling Claim Severity Through Smoking Cessation Coverage
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VIDEO: Tommy Thompson and Other Experts Discuss Ways to Reduce the $2.16 Billion Burden of Tobacco Use on Wisconsin Businesses

More health insurers in Wisconsin are covering quit-smoking counseling and medications than ever before. Why? Research shows investing in smoking cessation leads to improved health outcomes, lower healthcare costs and more affordable health insurance premiums. Throughout the state, coverage of smoking cessation medications has increased about 32 percent in two years--from 2002 to 2004, according to a report from UW-CTRI. To read more highlights, click here. To download the report, click here.

The Business Case is Clear
According to the Centers for Disease Control, smoking costs the nation $167 billion a year in healthcare costs and lost worker productivity. To view that report, click here.
To access the full business case, click here.

Actuarial Analysis
For a free analysis on smoking cessation, click here.

For more research and materials on this topic, click here.

Free, Local Technical Assistance
Did you know you have a local UW-CTRI professional ready to help with establishing coverage for stop-smoking treatments? Totally free. Sponsored by the Wisconsin Department of Health and Family Services. For more information, click here.

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